Way To Go! Chocolate

Way To Go! Chocolate

Our Caramelised Almonds & Sea Salt Way to Go! chocolate bar is the first own-label bar in the UK to contain 100% traceable cocoa - doing a world of good for farmers in Ghana. This is one of many products adding to our ever-growing range of Fairtrade products. Join us to make chocolate sustainable!

A sweeter deal for cocoa farmers

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This chocolate bar is made from 100% traceable cocoa beans grown by farmers from the Kuapa Kokoo co-operative in Ghana.

Way to Go! means cocoa farmers in Ghana receive the Fairtrade Minimum Price for cocoa, and The Fairtrade Premium, an extra sum of money for farmers to invest in their farms and communities. With Way To Go! we go further and have partnered with Fairtrade to pay an additional amount on every tonne of cocoa we buy. This money supports farmers to grow more local crops, like honey, that support a sustainable future and help secure livelihoods for farmers and their families.

So pick up a Way To Go! chocolate bar and do your bit to help build a better future for cocoa farmers.

Our Favourite Facts About Way To Go! Chocolate

  1. Fairtrade and more

    Fairtrade and more

    All cocoa sourced for the Way to Go! bar is Fairtrade certified meaning all farmers receive a minimum price. Plus, for every tonne of cocoa we buy there’s an additional Lidl premium that goes directly towards training farmers.

  2. Join us to make chocolate sustainable

    Join us to make chocolate sustainable

    We pay an additional premium for every tonne of cocoa used to produce the Way To Go! Chocolate bar, supporting cocoa farmers in Ghana, like Fatima to get a fairer deal and earn a higher income.

  3. 100% traceable cocoa

    100% traceable cocoa

    The cocoa used to produce a Way to Go! bar is grown by farmers we know and support from the Kuapa Kokoo co-operative in Ghana - and you can find out more on our colourful Way to Go! bar wrapper in-store.