Terms and Conditions of Participation
Lidl Plus Birthday Scratch Card Scheme
These Terms and Conditions of Lidl Great Britain Limited, Lidl House, 14 Kingston Road, Surbiton KT5 9NU (the Promoter) shall apply exclusively to your participation in the Lidl Plus Birthday Scratch Card Scheme (the Scheme) for a chance to win a digital coupon (Prize Coupon or Prize Coupons).
By participating in the Scheme you will be deemed to have accepted these Terms and Conditions. With your consent, your personal data will be disclosed to Lidl Great Britain Limited by Lidl Stiftung & Co. KG, Stiftsbergstraße 1, 74167 Neckarsulm, Germany to operate the Scheme.
1. Opening / Closing date & time
1.1. The Scheme will start on 06:00AM on 16 October 2025 and end on 23:59PM on 29 October 2025 (inclusive) (the Promotional Period).
2. Entry Criteria
2.1. This Scheme is open to residents of Great Britain aged 18 years old and over who are registered Lidl Plus members and users of the Lidl app (Participant or you). The Lidl app can be downloaded from the "App Store" or on "Google Play".
2.2. Employees of Lidl (Lidl Employees) may enter the Scheme and are eligible to win Prize Coupons.
3. How to Participate
3.1. To enter:
3.1.1. you must complete a purchase with a minimum value of £0.01 (excluding gift cards, charity donations and infant formula) from a Lidl store in Great Britain (Qualifying Purchase) between 06:00AM on 16 October 2025 and 23:59PM on 29 October 2025 inclusive (Promotional Period) and identify yourself as a Lidl Plus member whilst paying at the checkout by scanning your Lidl app at the checkout;
3.1.2. once you have completed your purchase, in accordance with clause 3.1.1 above, you will automatically receive a digital Scratch Card game (Game or Games) on your device via the Lidl app which will appear on your Lidl app home screen. The Game may take up to 24 hours to arrive to your device; and
3.1.3. you must click on the “Play” button, so that the Game appears and then click on the Scratch Card, so that a digital scratch field appears and then partially scratch the digital scratch field. You will be deemed to have entered by partially scratching the digital scratch field on the Scratch Card, or clicking on 'Reveal Scratch Card' at the top of the Scratch Card page within 7 days after you have made a purchase (Scratch Period).
3.2. Lidl may from time to time send push notifications, that you can enable to receive on your device, about Games or Prize Coupons available to use via the Lidl app. Enabling push notifications is not a requirement to enter.
3.3. Multiple participations are permitted, however you must also allow at least 4 hours between purchases in order to be eligible to receive a further Game.
3.4. The Game or Games shall appear under the ‘Prizes’ heading of the 'Home' section of the Lidl app.
3.5. You will receive a Prize Coupon shortly after tapping the green button in the middle of roulette wheel. All Games issued in each Promotional Period contain a Prize Coupon (as defined below).
3.6. Your Prize Coupon will be displayed shortly afterwards in the 'Coupons For You' section of the Lidl app. The Prize Coupon will expire 7 days from of either partially scratching the digital scratch field, or clicking on 'Reveal Scratch Card' at the top of the Scratch Card page. The Prize Coupon can only be redeemed against future purchases at Lidl branches in Great Britain (excluding Northern Ireland) and in compliance with the Prize Coupon terms and conditions available when you click on the Prize Coupon in the Lidl app.
3.7. Lidl reserves the right to substitute the Prize Coupon with an alternative coupon of the same or higher value in the event that the original Prize Coupon offered is not available.
3.8. Once a Game is used or expires, it automatically disappears from the Lidl app. Used or expired Games cannot be re-used or recovered.
3.9. The Games are non-exchangeable, non-transferable and no cash alternative is offered.
4. Prize Coupons
a) The Prize Coupons include the following:
(i) five Prize Coupons issued per Lidl GB (excl. NI) store every day between 8 AM – 8 PM (Mon-Sat) and 10AM – 4PM (Sun) in the Promotional Period:
£5 discount on your next shop (excluding infant formula or gift cards)
or
(ii) one of two daily prize coupons that are issued at random and split equally (as far as mathematically possible):
Promotional Period Prize Coupons Available
16 October 2025 25% off Sweet Corner Super Party Mix (134953)
20% off Batts Tomato Ketchup (188611 / 155908 / 228690 / 1009370 / 10880)
17 October 2025 50p off Snaktastic Potato Snack Tubes (5231811 / 5231812)
20% off Tower Gate / McAllister’s All Butter Shortbread Fingers (9175 / 5200577)
18 October 2025 20% off Rowan Hill 6 Cake Slices (182736 / 182740)
25% off Fin Carré Extra Dark Chocolate (126770)
19 October 2025 20% off Fin Carré Extra Creamy Milk Chocolate (27518)
20% off Deluxe Speciality Tea (6074)
20 October 2025 20% off Deluxe Hand Cooked Crisps (5200263 / 5227990)
20% off Meadow Fresh Dips (5225045 / 5229106 / 824 / 5232848)
21 October 2025 20% off Milbona Greek Yogurt (6200737 / 6207677 / 6204537)
25% off Taste Of… Seasoning Mix (5230301)
22 October 2025 20% off Milbona 3 Pack Trifles (5207064 / 5201359 / 4156)
50p off Floralys Kitchen Towels 4 Pack (172744)
23 October 2025 20% off Confiserie Firenze Cheesecake (131972)
20% off Alesto Walnuts (3702)
24 October 2025 20% off Deluxe Greek Style Yogurt 4 x 150g (5230754 / 112003 / 143180 / 142280 / 5230778 / 5230782)
20% off Milbona Creamy Natural Yogurt (5204869)
25 October 2025 20% off Deluxe Halloumi Fries (5719564)
20% off Milbona Halloumi (6300407)
26 October 2025 20% off Red Hen Chicken Nuggets/Dippers (5205802)
15% off Alesto Snack Mix (152058)
27 October 2025 20% off Deluxe Ice Cream Tubs (6610962 / 5233577 / 5227365)
20% off Tower Gate Ginger Nut Biscuits (1371)
28 October 2025 20% off Deluxe Premium Cookies (94327)
20% off Snaktastic Multipack Cheese Curls (5201311)
29 October 2025 20% off Rowan Hill Bakery High Protein Buttermilk Pancakes (5230483)
20% off Gelatelli American Style Ice Cream Assorted (74488)
The Reward is displayed to the winner as a digital coupon in the 'Coupons For You' section of the Lidl App and is subject to the redemption criteria below and the Prize Coupon terms and conditions available when you click on the Prize Coupon on the Lidl App.
4.1. Prize Coupons are not available in a physical format, and cannot be printed.
4.2. The redemption criteria for the Prize Coupon are as follows:
4.2.1. Prize Coupons are only redeemable in Lidl branches in Great Britain (excluding Northern Ireland) by the Lidl Plus member who must be 18 years old or over;
4.2.2. Prize Coupons must be presented at the time of redemption, at the checkout. No minimum spend required;
4.2.3. Prize Coupons cannot be redeemed on purchases which have generated the coupon, or on purchases already made; they can only be redeemed on subsequent visits;
4.2.4. Prize Coupons must be activated by clicking an activate button and redeemed during the specified validity period (as stipulated in these terms and/or on the coupon);
4.2.5. Prize Coupons are non-exchangeable, non-transferable and non-refundable;
4.2.6. Prize Coupons are not for resale or publication;
4.2.7. Screenshots, pictures or online printouts of Prize Coupons will not be accepted; only original Prize Coupons within the Lidl App are valid
4.3. More than one product or product-range specific coupon or in store multibuy which relates to the same product cannot be used in the same transaction. For example, when a Prize Coupon is used alongside an in-store multi-buy offer, Lidl will work out which gives the customer the greater discount and only apply that coupon or offer.
4.4. Once a Prize Coupon expires or is redeemed, it automatically disappears from the Lidl app. Redeemed or expired Prize Coupons cannot be used or recovered.
5. Liability
5.1. If we fail to comply with these Terms we are responsible to you for loss or damage that you suffer which is a foreseeable consequence of us breaking these Terms, or any losses or damage you suffer as a result of our failing to use reasonable care and skill.
5.2. We do not accept any responsibility to you:
5.2.1. if you are unable to access the Lidl app or the Games and redeem Prize Coupons due to there being no or limited WLAN connection available through your mobile device; or
5.2.2. for any losses or delays in transmission of messages, relating to any Games or Prize Coupons, arising out of the use of any Internet access service provider or mobile network service provider or caused by any browser or other software which is not under our control.
5.3. We do not exclude or limit in any way liability to you where it would be unlawful to do so. This includes liability for death or personal injury caused by our negligence or the negligence of our employees, agents or subcontractors, for fraud or fraudulent misrepresentation or for failing to use our reasonable care and skill in providing the Games or Prize Coupons.
5.4. We are responsible for damage to your electronic property if the Games, or any Prize Coupon we have supplied, damages an electronic device or digital content belonging to you. We will either repair the damage or pay you compensation. However, we will not be liable for damage that could have been avoided by following our advice to apply an update to the Lidl app, for damage that was caused by you failing to correctly follow installation and download instructions or your unlawful use of the app.
5.5. Lidl accepts no responsibility for entries not successfully completed due to a technical fault, technical malfunction, computer hardware or software failure, satellite, network or server failure of any kind.
6. Cancellation
6.1. Lidl reserves the right to void, cancel, suspend, or amend the Scheme without prior notice for reasons beyond its control. Lidl may make this decision:
6.1.1. for technical reasons (e.g., viruses in the system, manipulation or hardware or software failures, etc.); and / or
6.1.2. for legal reasons, if the Scheme cannot be carried out in accordance with these Terms,
and we will let you know as soon as possible and take steps to minimise the impact.
6.2. If the cancellation is caused by unlawful and culpable conduct on the part of a Participant, Lidl has the right to claim compensation for any damage suffered.
7. Disqualification
7.1. Participants are deemed to have accepted and agreed to be bound by these Terms by participating in this Scheme. Lidl reserves the right to refuse entry or refuse to award the Prize Coupons to anyone in breach of these Terms.
7.2. Lidl reserves the right to exclude Participants without prior notice and to prevent their participation.
7.3. All users who use prohibited means for participation (e.g. hacking tools, viruses, Trojans, etc.) will be excluded.
7.4. Participation in the Scheme by groups of players, automatic services, professional services or anybody who is not eligible under paragraph 2 above is not permitted.
8. General
8.1. The decision of Lidl regarding any aspect of the Scheme is final and binding and no correspondence or discussion will be entered into.
8.2. Data charges may apply when using the Lidl app.
8.3. The Scheme will be governed by English law and Participants to the Scheme submit to the exclusive jurisdiction of the English courts except that if you are a resident of Scotland, you may also bring proceedings in Scotland.
9. Promoter
The Promoter of this Scheme is Lidl Great Britain Limited, Lidl House, 14 Kingston Road, Surbiton, England, KT5 9NU.
10. Data Protection
10.1. Details of the data controller:
Lidl Great Britain Limited is the controller for the processing of the personal data of each Participant. Lidl Great Britain Limited has appointed a data protection officer who is available at: data.protection@lidl.co.uk.
10.2. Categories and origin of the data:
In order to operate the Scheme, the following personal data will be disclosed to Lidl Great Britain Limited by Lidl Stiftung & Co. KG, Stiftsbergstraße 1, 74167 Neckarsulm, Germany:
10.2.1. customer ID of each Participant in the Scheme;
10.2.2. the first name and surname as well as the e-mail address and telephone number of each Winner.
Furthermore, Lidl Great Britain Limited may collect any other personal data required to send or hand over the Prize Coupons directly to each Winner.
10.3. Purposes and legal bases of processing:
Lidl Great Britain Limited will use the personal data collected to operate the Scheme (e.g. drawing winners, notifying winners, sending the prize). This processing takes place because you have given Lidl Great Britain Limited your consent (Art 6.1.a GDPR). Photographs or videos of the Winner could be taken during the Prize giving; these may be published together with the name and hometown of any Winner in promotional media of Lidl Great Britain Limited (e.g., press release, lidl.co.uk, employee magazine, Facebook). The processing of this data is based on our legitimate interest so Lidl Great Britain Limited can promote itself and its prize draws (Art. 6 (1) (f) GDPR). In addition, there is a public interest (in particular on the part of the other participants) to see that a prize draw is taking place and prizes are being won. You have the right to object to your personal information being published or made available, or request to reduce the amount of information published or made available. You can exercise these rights by emailing: data.protection@lidl.co.uk. In such circumstances, Lidl Great Britain Ltd must still provide the information and winning entry to the Advertising Standards Agency if challenged.
10.4. Recipients/categories of recipient:
Data is only transferred to third parties where this is necessary for the implementation of the Prize Draw (e.g. sending the Prizes via a logistics company) or in order to publish any Winner (e.g. on Facebook). Apart from that, we do not transfer the data to third parties.
10.5. Storage time/criteria for determining storage time:
At the end of the Prize Draw and announcement of each Winner, the personal data of each Participant will be deleted.
10.6. Rights of data subjects:
Participants have the right to obtain information, free of charge, about the personal data stored about them. In addition, a Participant has the right to request the deletion or restriction of processing of its personal data as well as the right to receive a copy of the data in a structured format. A Participant has the right at any time to object to data processing that is necessary in order to protect legitimate interests of Lidl Great Britain Limited or a third party. Where a Participant has provided its consent, it is entitled to withdraw consent at any time.
10.7. You have the right to make a complaint with the Supervisory Authority in the United Kingdom which is the Information Commissioners Office (ICO). A complaint can be lodged with ICO on its website at: www.ico.org.uk or by contacting their helpline on 0303 123 1113.