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Our partnership with Plastic Bank

We’re proud to announce that our Lupilu Premium & Comfort Nappies brand has teamed up with Plastic Bank to help reduce plastic pollution in our oceans.

Doing good for your baby and the planet

You can help play a part in reducing ocean plastic waste when you buy a pack of our new Lupilu Premium & Comfort Nappies. The cost of a bag of our premium nappies will help support the recovery of the equivalent amount of plastic from entering the ocean.


The initiative will ensure workers in Indonesia receive a premium for the plastic materials they collect from the beaches, which then helps them provide basic necessities like groceries, cooking fuel, school tuition, and health insurance for themselves and their families.


Together we can help save the oceans and marine life, whilst improving the lives of the communities who collect the plastic from polluted beaches.

A message from Plastic Bank

“Together with Lidl, we’re taking a step towards a more sustainable future - I am thrilled about the impact our partnership will drive." - David Katz, Founder and CEO at Plastic Bank.

New Lupilu Premium & Comfort Nappies

Our Lupilu Premium & Comfort Range

How does it work?


Helping reduce plastic waste

Plastic Bank are helping to stop plastics from entering our oceans, whilst improving the lives of workers and their communities in Haiti, Brazil, Indonesia, the Philippines, and Egypt.


Ethical recycling systems

Plastic Bank builds ethical recycling ecosystems in coastal communities, and reprocesses the materials so they can be introduced back into the supply chain.


A better life for workers

Collectors receive a premium for the materials they collect which helps them provide basic family necessities such as groceries, cooking fuel, school tuition, and health insurance.


Social Plastic

The collected material is reborn as Social Plastic which can be easily reintegrated into products and packaging as part of a closed-loop supply chain.

Find Out More